WOW Customer Service
Monday, August 31st, 2009Eric Cosway talks with Freddie Baird, EVP and COO of QuantumDigital, about the WOW customer service principle, what it means to their associates and to their clients.
All Direct Marketing is Local
Tuesday, March 24th, 2009I got a postcard in my mailbox last week…nothing unusual about that. Since I’ve been in the direct marketing business for a little more than a decade, I tend to pay attention to anything my family gets in the mail. Actually, my wife Wendi typically manages that process and leaves the most interesting items next [...]
USPS to Keep Six-Day Delivery Schedule?
Friday, February 20th, 2009I’m not sure how many of you have heard rumors about the USPS moving to a five-day delivery schedule, so I thought I’d share a few articles to keep you updated on the latest and greatest announcements.
FederalTimes.com posted an article titled, USPS Asks for 5-day Delivery, Office Closings on February 1. It states that the [...]
Making Your Direct Mail More Cost-Effective in 2009
Friday, January 2nd, 2009With no signs that the economic slow-down is nearing a bottom, most companies are under considerable pressure to trim budgets. And retailers, real-estate agents and direct marketers are no exception. However, direct marketing media expenditures are forecasted to outpace general advertising in both 2008 and 2009 and, even during our economic slowdown, are expected to [...]
Going Postal AND Going Green
Friday, November 21st, 2008When I hear statements like, “[Junk mailers] are cutting down trees willy-nilly, and that has got to stop” from a consumer, I feel obligated to address this issue. As a person that is (obviously) very entrenched in the direct marketing industry and aware of the situation, I’m proud to say that we at QuantumDigital take [...]