Sometimes a certain date or event is all it takes to make your marketing campaign a success. Accountants, for example, enjoy almost unparalleled direct mail success in the months of leading up to April 15th.
While October isn’t as much of a stand-out marketing month as December, it’s still a great time to market your business. In fact, October presents great opportunities for a wide variety of businesses interested in expanding their customer base.
From small business services aimed at women to spooky marketing campaigns that capitalize on the fun atmosphere of Halloween, use these four reasons as inspiration (or a convenient excuse) to launch your next direct mail campaign this October.