Realtors: how many of you currently use quick response (QR) codes on your direct mail postcards? Many realtors have heard that QR codes can be used to provide beneficial information to their tech savvy farming list, but aren’t quite sure what kind of information to share. This week’s tip offers a few great suggestions.
Use a QR code on your Just Listed postcards that links the recipient directly to your online video virtual tour, house photo gallery, or MLS listing page. Make sure your QR code links to mobile friendly pages that are easy to view, navigate, and read on a mobile device.
Are you using QR codes to promote your listings in a new and creative way? Share it in the comments! We love to hear from you.