Quick Tip Tuesday: September 24 – Real Estate Direct Mail Budget

Posted by QuantumDigital on September 24th, 2013

Determining a budget for your real estate direct mail campaign can be tricky. Even overwhelming. Don’t let being overwhelmed keep you from taking action.

To calm your nerves and give you direction, take a look at this statistic from a real estate marketing survey conducted by QuantumDigital. Here’s what the stats revealed about top producers’ direct marketing budgets.

 

Top agents tend to spend 8-10% of their expected gross commission income on direct marketing. They break this out over a 9-12 month period, regardless of market conditions and/or monthly activity.

 

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