Today’s real estate marketing focused quick tip is brought to us courtesy of Barb Schwarz’s book How to List and Sell Residential Real Estate Successfully.
Show sellers samples of your marketing portfolio elements (flyers, brochures, postcards, etc) so they can really see the quality of your work in action. Explaining what you are going to do is one thing, having them touch, feel, and see it is another. Then, prepare a written report (for your seller) every 4-6 weeks to fully inform them of all the marketing/advertising you are doing on their behalf. Make sure to show them actual examples of your work.