Archive for November, 2009
IBM’s First Impression
Wednesday, November 25th, 2009I recently went to a tradeshow where the expo hall was filled with interesting vendors introducing new products and services. The marketing materials often attract your eye… but it was interesting to see who “skimped” on their marketing and branding. I took a photo of the materials from the trade show below, try to pick [...]
Insights from Marketing Leaders at the ANA Conference
Wednesday, November 18th, 2009The Association of National Advertisers event ended Nov. 8th in Phoenix, and many marketing veterans had advice to share for those who are struggling with their sales and marketing efforts. Great thoughts that echo much that we’ve been covering in this blog. Among the marketers interviewed:
Stephen Quinn, Wal-Mart
Keith Levy, Anheuser Busch InBev
Elizabeth Harz, Electronic Arts
Brian [...]
Steve Harney interview – NAR 2009
Sunday, November 15th, 2009Adam Nelson of QuantumDigital interviews Steve Harney of Steve Harney, Inc. at the Realtors Convention & Expo 2009 in San Diego.
Eric Cosway and Lee Lentz – NAR 2009
Sunday, November 15th, 2009Eric Cosway, CMO & EVP of QuantumDigital, and Lee Lentz, Magician Extraordinaire, bring you greetings from the 2009 Realtors Conference & Expo in San Diego, CA.
Lee Lentz performs a money trick – NAR 2009
Sunday, November 15th, 2009Professional magician Lee Lentz performs a money trick with a Realtors Conference & Expo 2009 attendee at the QuantumDigital booth #1941.
Eric Cosway talks about MLS Integration, Social Postcards, and 1-to-1 Postcards – NAR 2009
Sunday, November 15th, 2009Eric Cosway, CMO & EVP of QuantumDigital, shares with us some of the new products and services QuantumDigital has launched for real estate brokers and agents; MLS Integration, Social Postcards, and 1-to-1 Postcards, at the NAR 2009 Convention in San Diego.
Interview with Stephen Pacinelli of Top Producer Systems – NAR 2009
Sunday, November 15th, 2009My interview with Stephen Pacinelli of Top Producer Systems about their Market Snapshot prospecting system here at the NAR 2009 Convention in San Diego.
Direct Mail Meets Facebook at the QuantumDigital booth NAR 2009
Saturday, November 14th, 2009Friday night was an exciting opening night at the QuantumDigital booth! Over 100 real estate professionals stopped by to take part in the magic of Lee Lentz and were eager to hear more about how to use social media and direct mail together to establish a closer connection with past customers and potential new prospects.
We’ve attended the top real [...]
This is not Junk Mail.
Wednesday, November 11th, 2009I received this on Monday and was enamored by the “whole package” of this campaign – from the colors to the personalization. This is one of the most clever direct mail campaigns I’ve seen in a while, because it makes people stop. Think. Re-consider. Below is the envelope which features in stark letters “This is [...]
Landing Page Design Best Practices
Monday, November 2nd, 2009Six Tips to Improve Conversion
In preparation for the “Leverage Search and Ye Shall Be found” webinar that I’m serving on this Thursday, I was on the hunt for tried and true best practices for landing page designs. Not just any tips, but landing page design tips to improve conversion. After all, isn’t that what all [...]