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« The Direct Marketing Voice Links 3-27-2009 | Home | Video In Email »

Gladwell’s Tipping Point in Haiku

By Luis Paez | March 27, 2009

As an homage to the insightful book, The Tipping Point by Malcolm Gladwell, I’m going to attempt to write a summary in haiku (Japanese poetry style consisting of three lines of 5, 7 and 5 syllables respectively) that summarizes the essence of mastering a changing environment.  All right, here it goes:

Talk to certain “Few”

Make sure they find Stickiness

Listen for changes

What do you think?  Do you have any haikus you’d like to share?  Haiku Battle!

3 Comments »

3 Responses to “Gladwell’s Tipping Point in Haiku”

  1. Cynthia Fedor Says:
    March 27th, 2009 at 3:31 pm

    Nice one Luis. You’ve inspired me to write a haiku as well:

    Ears to the market.
    Be patient but move quickly.
    Find marketing zen.

    Not bad for my first haiku, huh? Who’s next?

  2. Eric Welch Says:
    March 27th, 2009 at 3:43 pm

    Here’s my haiku summary of the final episode of Battlestar Galactica (not the one with Lorne Greene):

    Cavil met his doom
    Roslin died, Adama cried
    We are all hybrids

  3. Jason Stoddard Says:
    March 27th, 2009 at 4:20 pm

    Real Value is key.
    So Plan Before your Action.
    Otherwise, You fail.

Comments