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The Direct Marketing Voice Links: 2-13-2009
By admin | February 13, 2009
The Direct Marketing Voice: Five Steps to Marketing In a Recession
As an add on to my blog post, Marketing Methods for Trying Times, I thought I would go a step further and share the top five steps to marketing yourself in a recession.
DMNews: Interquest: Digital direct mail volume still growing
While direct mail volume is declining overall due to cost increases and the current state of the economy, research firm Interquest Ltd. predicts the volume of direct mail produced on digital presses will grow 2% to 3% per year annually from 2008 to 2013.
ADOTAS: Merging online advertising tools with snail mail
Direct Mail will remains the least interrupting and intrusive channel that we are accustomed as Americans to encounter regularly.
MSNBC: ClickMail Marketing: Committed to the eMarketing Community
ClickMail Marketing has once again demonstrated its commitment to the email marketing community by becoming a Gold Level sponsor of the email experience council (eec). The eec is the Direct Marketing Association’s (DMA) vertical working group focused on the email marketing industry.