RISMedia: Real Estate Marketing Strategies – 5 Steps Create Your Ideal Income

“By learning how to implement the Law of Attraction you’ll be able to create your ideal income. This article describes the 5 steps to master Law of Attraction and why it’s so important to do so. Step 1: Get clear on what you don’t want. Step 2: Get clear on what you do want. Step 3: Create your desire statement. Step 4: Clear your beliefs. Step 5: Allow it to come to you. Dr. Maya Bailey, author of Law of Attraction for Real Estate Professionals, integrates 20 years of experience as a psychologist and 12 years as a business coach with her expertise in the Law of Attraction. Her powerful work creates a success formula for real estate professionals ready to double and triple their incomes. Get Dr. Maya’s free report, 7 Simple Strategies For More Clients in 90 Days, by visiting www.90DaystoMoreClients.com.”

Forbes: Don’t Skimp On Ad Budgets

“…An economic slump may be a time to reconfigure the advertising mix between traditional media and digital or other outlets, depending on the product, brand positioning and overall corporate strategy, Zhang continues. ‘You don’t have to put a huge amount of money in the marketplace,’ he says, adding that lower-cost marketing techniques–such as banners, street signs or direct mailing–might merit new attention. When times are flush, it is easy to pay a premium for more expensive established media..”

AdvertisingAge: Navigating Recession With CRM, Direct, Online

“Roger Frizzell knows why you fly. He also knows you’re frustrated by it. Not long after joining American Airlines as VP-corporate communications and advertising in late 2003 — a period of time he describes as the beginning of American’s “turnaround plan” from its near bankruptcy earlier that year — he and his team came up with the ‘We know why you fly’ campaign.”